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The 4 C’s of Team Building~

September 26, 2018

Key tips to keeping a productive, engaged dental team

The difference between success and failure is an engaged team.

No matter how smart, talented, driven, or passionate you are, your success as a dental entrepreneur depends on your ability to build and inspire a team. A successful leader is one who can inspire his or her team to work better together toward a common vision and goals.

All dental practices face the time crunch and as the practice owner, main producer, and emotional leader the practice of team building can get left out of the equation.  Adding team building back into the equation can increase a practice’s productivity, uplift morale and ultimately lower stress.

Here are a few key areas to concentrate on to bring team building back into focus.

#1 Clear Expectations

Every team member needs to understand what their role is, where they are going and how they will get there.  Take the time to educate your team on your vision for the practice and where you want to be in 6 months, 1 year, 3 years and even 5 years from now.  Lay down the plan of how you envision the practice reaching those goals.  Define each individuals role in that plan and what is expected.  And finally clearly define how progress will be monitored and who will be accountable for each piece of the success plan.

#2 Communicate

Constant communication is key in any relationship and your dental team is no different.  Remain vigilant of your over vision and hold regular meetings to stay focused on your goals.  Don’t let time or the lack of getting in your way of regular meetings as a team.

Hold daily morning huddles with a focus on making sure the day stays as stress-free and productive as possible.   Once a month set aside a few hours to hold a team building meeting that lets the group participate and engage in both fun and productive session.  Adding activities to these meeting can help bring out new ideas, excitement and a renewed sense of community.  Don’t be afraid to have a little fun once in a while.

#3 Continued Educational Growth

Invest in training on an annual basis and give your team opportunities to learn and grow.  Solid systems and good technology tools to run those systems make for a productive stress-free day.  Look for learning opportunities in your dental community that meet the objectives of your vision for the practice.  Online learning can be an effective way to give the team the opportunity to learn a new skill or increase their software knowledge.

Good systems in a dental practice can predict a steady outcome but do the team members that execute those systems have a backup?  Are the systems documented in a clear format? Take opportunities at meetings to have team members teach each other so that each system has a solid backup in place.

#4 Consistent Leadership

Every team needs a good leader/coach.  You set the tone for the practice and it will your consistent message and actions that guide the team to success.  If you believe that team building is important to the success of your practice then your team will too.  Keep them engaged, keep them focused and keep excited to be a part of the practice’s success.

Practice Dynamics understands the essential role that teams play in the overall success of dental practices.  We have built our coaching around achieving balance driven success through systems, teams, and technology.  We encourage you to infuse new excitement into your practices through a solid focus on teams.


“The leaders who work most effectively, it seems to me, never say ‘I.’ And that’s not because they have trained themselves not to say ‘I.’ They don’t think ‘I.’ They think ‘we’; they think ‘team.’ They understand their job to be to make the team function. They accept responsibility and don’t sidestep it, but ‘we’ gets the credit…. This is what creates trust, what enables you to get the task done.” 

–Peter Drucker

When Our Clients Invigorate Us

January 13, 2016

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Last week we visited one of our favorite client offices.  Our visit was spent strategizing for the New Year with new goals and performing annual evaluations for the team. What can seem like a daunting task to any team, is actually a rewarding, uplifting and positive experience for everyone involved.

We are able to look back at how this team started 2015, what goals they set and how they finished a successful year. It is a time for us to think outside of the box for professional goals for the upcoming year. Not every office wants to talk about typical growth, new patients and how many prophy’s they performed last year. We have the honor of working with teams that want to brainstorm and dig deep to find new opportunities and blue ocean strategies.

Last week was our perfect opportunity to bring new tricks to the show because this client is far and above the norm. Dr and her team continue to exceed our expectations and rejuvenate systems, goals and strategies. Our four-hour team meeting incorporated reflecting on and saying good bye to 2015 as well as picking our top three goals for 2016. The entire team was involved in the goal planning session mostly because they are smart people, but also, we need the buy-in because it will take the entire team to see these goals to the end.

The biggest goal this team set will be the introduction of implant dentistry into their office but also into their very small, working class community. We based this goal around The Why. Getting the team to understand why patients will not only need but want implants was a key factor.

Once we established the main goal and The Why, the other goals fell into place. There will be marketing inside the office as well as at community events, and continuing with our rock star hygiene program. This team went from one part time hygienist who worked when they could get patients in, to a very full hygiene schedule each day the doctor is in the office. AND they have  a 3% no-show rate.  On top of that, their Perio program is slowly but surely making its way onboard. This was the area of the office we saw the most growth in 2015 and we are so excited to see the new ways they will be educating the patients about their oral health and their overall systemic health.

This may sound pretty basic, what is not normal, is the way this team rallies around the ideas and the intuition of their leader. This woman is a great dentist of course, but what stands out the most is she is a proud leader, a caring and genuine person and an exceptionally smart business woman. She is always wanting to swim in the blue ocean rather wade in the red. She is continually educating herself and encourages her team to never stop learning.

Bonnie and I want to say thank you to Morgan City’s finest for allowing us to start our year being invigorated by you!

To all the rest of you, I hope you have a very successful and blue ocean strategy planning session. Remember to involve the entire team and reflect on the past to predict your future.